Nupur – Jewellery Ecommerce Website Templates

Nupur is one of the few jewellery ecommerce website templates made for everyday pieces, not just weddings. It is built for silver, vermeil and pearl studios, small gift shops and Instagram brands that want their own site. The look is soft and young, with pearl-lilac, midnight violet and pastel arches, and Prata headings.

Most of your buyers are not shopping for a bride. They want a small treat for themselves, or a birthday gift by Friday. Nupur is built around that kind of quick, happy decision. A full shop engine comes with it, so you can take orders, accept payments and send parcels from day one.

Who can use these jewellery ecommerce website templates

The demo shows studs, hoops, layered chains, pearls, stacking rings, bracelets, anklets, nose pins, shaadi pieces and gift sets. But the theme is not limited to those. It can serve:

• An Instagram silver brand moving to its own website
• A gift shop with a jewellery corner
• A studio that sells stacking rings by the dozen
• A vermeil, pearl or gemstone seller
• A small workshop that sells direct and lists several makers
• A fashion accessories store that includes bags, scarves and hair clips

If your pieces cost less than a dinner out and your buyers browse on phones, you are in the right place. For heavier gold and bridal sets, the sister theme Gohona is the fine jewellery version.

Why everyday jewellery needs a different layout

Fine jewellery buyers study a piece for days. Everyday buyers decide in a minute. They need ideas, not a long catalogue. So Nupur opens with gift ideas, mood cards and price tiles, which help a visitor choose fast. Unlike many jewellery ecommerce website templates that copy a big-brand layout, this one focuses on browsing and gifting.

This jewelry ecommerce website template, spelled the American way in many search results, works the same for any buyer. The demo is a sample shop with 43 pieces from 6 studios. Treat it as a guide to how the pages fit together, then swap in your own photos and names.

Think of a buyer who sees your hoops on Instagram, taps the link and lands on your site. She wants to see the price, the finish and the size in a few seconds. Good jewellery ecommerce website templates make that path short, and Nupur keeps it short with compact cards, a simple product page and a one-page checkout.

Speed and weight

• One stylesheet and one script file for the whole front end
• Product images load lazily as the visitor scrolls
• Google Fonts can be turned off in Theme Options
• No page builder is needed
• Optional shop modules stay off until you switch them on

Front-end features: the homepage

The homepage has 22 blocks. Switch off what you do not need and drag the rest into your own order. On a phone, arrows replace dragging.

Gift-friendly blocks

• Find a gift: six gift ideas, each with a link. You write the ideas and choose where they lead.
• Shop by vibe: four pastel cards for moods or styles
• Shop the studio: your categories as arch tiles
• Stack and layer: a banner with pieces made to wear together
• Shop by price: price tiles with your own steps
• Little moments: four picture cards for everyday occasions
• Our promise: a short line of your own on a pastel card

Everyday selling blocks

• A pastel hero slider with arches and side cards
• Flash finds, a countdown with stock bars
• Just landed, for new pieces
• Customer favourites, in tabs by category
• Trending now
• Highly rated
• Three department blocks, each with a banner and eight pieces
• A Studios logo row and a Studio spotlight
• Promo cards
• You might also love, a grid with a Load more button
• Style notes, from your blog
• A promise strip that can carry points like gift wrap, exchange and 925 silver

Header and menu

• A thin top bar for a short note
• A lowercase wordmark
• A soft search box with a category picker
• A pill-shaped menu
• On phones, the header trims to menu, logo and cart

Front-end features: product page, cart and account

Product page

• Size guides for rings, bangles and chain length
• Finish and stone choice on the product page
• A wishlist that keeps a gift idea until the buyer comes back
• Back-in-stock alerts for pieces that sell out fast
• Reviews inside a fold, with a popup that invites the first one
• Compact cards, two to a row on a phone

Account and checkout

• Sign in or register in a popup without leaving the piece
• One-page checkout
• An Order placed popup
• A Track Order page that follows every parcel

Back-end: Theme Options

Go to Nupur, then Theme Options. Everything is in tabs, with a search box, a sticky save bar, a reset button and settings export or import. The Live Customizer is in the Nupur menu for quick visual edits.

Settings tabs

• Homepage layout: blocks on or off and their order
• Colors: 5 palettes (Lilac and midnight, Peach sorbet, Sage and cream, Blush and Sky) or each colour by hand
• Typography and style: 4 font pairs, namely Prata with Albert Sans, Fraunces with Inter, DM Serif Display with DM Sans, and Yeseva One with Nunito Sans
• Header and menu
• Product cards
• Hero slider
• Gift finder, vibes, categories, deals and promos: gift ideas and price steps in simple fields
• Product sections
• Product page
• Footer and contact

Back-end: the shop dashboard

The Themeve Commerce plugin is bundled with the theme. Your orders live under Shop in the WordPress dashboard, and you do not need WooCommerce or any other shop add-on.

Orders and products

• A sales overview with today's sales, the last seven days, the month so far and waiting orders
• Order statuses and printable invoices
• A payments box for advances, dues and refunds
• A list of incomplete orders from people who left during checkout
• A full-page product editor with options such as finish or size, each with its own price, stock, SKU and photo
• Categories, brands and tags

Payments and delivery

• bKash, Nagad, SSLCommerz, cash on delivery and manual payment. You choose which to offer.
• An advance required on cash on delivery, if you want one
• Delivery charges by district and extra zones
• Steadfast and Pathao booking from the order screen
• A COD money screen to match courier payments

Customers and alerts

• Login by password, phone code, Google or Facebook
• Customer accounts with orders, delivery tracking, wishlist and return requests
• New-order alerts by email, Telegram or WhatsApp
• SMS updates, OTP phone checks and fake order protection
• Review requests after delivery

Marketing and reports

• Coupons, which work well for gift seasons
• Facebook Pixel with the Conversion API, Google Analytics 4 and Google Tag Manager
• Product feeds for Facebook and Google shopping
• SEO settings for descriptions, sharing previews and Google product results
• Transactions with monthly totals and a customer list that groups buyers as new, repeat, VIP, inactive or risky

Optional modules

Switch on only what you use: pre-orders, delivery date and time, bulk orders and quotes, reseller prices, combo offers, flash sales, loyalty points, upsell and cross-sell, recently viewed items, back-in-stock alerts, exchange and returns, store locations, popups, an affiliate programme and a marketplace module. Developers get a REST API with signed webhooks.

How it helps you sell

Gifting shops live on repeat buyers and quick decisions. The theme and the dashboard work together on that. The homepage guides first-time visitors, and the shop tools help you bring them back.

• Find a gift turns a vague idea, such as a birthday present for a sister, into a click.
• Stack and layer encourages buyers to add a second and third piece.
• Shop by price helps gift buyers who have a fixed budget.
• Coupons and flash finds suit festival and gifting seasons.
• Studio spotlight lets you feature one maker each month.
• Telegram alerts tell you about every order on your phone.

The demo adds pages for About, Contact, Delivery, FAQ, Returns and Exchange, Size Guide, Style Notes, Track Order, Wishlist, Our Stores, Terms and Privacy Policy. Edit each one so it matches your shop.

Setup in five steps

1. Upload the theme to WordPress and activate it.
2. Open Nupur, then Setup, and install Themeve Commerce in one click.
3. Enter your licence key under Nupur, then License.
4. Run Demo Import. It adds 43 pieces, size guides, posts, menus and every page.
5. Choose a palette, write your gift ideas and price steps, then replace the samples with your own photos.

Why choose it over plain jewellery ecommerce website templates

Most jewellery ecommerce website templates stop at the design. A plain template gives you a header and a product grid. You then add the size charts, the gift ideas and the payment tools yourself. With Nupur, those parts are already in place.

• Gifting is part of the design, not an afterthought
• Rings, bangles and chains have size guides
• Payments and couriers match what buyers in Bangladesh use
• Pastel palettes suit a young brand without extra design work
• Every block has a switch, so a small catalogue still looks tidy
• A bundled shop engine means no extra plugins to buy or keep updated

If you also run a clothing shop, see Ura for women's fashion. It sits well beside a jewellery store.

Technical details

• Needs WordPress 6.0 or newer and PHP 7.4 or newer
• Tested up to WordPress 7.1
• Fully responsive layout
• Works with the block editor (Gutenberg)
• Version 1.0.0, with 6 months of support

What is included

• The Nupur theme files
• The Themeve Commerce plugin
• One-click demo content
• Documentation
• A licence key with updates
• Unlimited re-downloads

For light pieces, quick gifts and happy buyers, Nupur is a simple and friendly choice. If you search for a jewelry ecommerce website template with a softer style, this is a good one to preview. Open the demo, then try the dashboard.

You can see Nupur working on the live demo, and browse more ready-made designs in our WordPress themes collection.