Ghum – Sleepwear Ecommerce Website Template

Ghum is a sleepwear ecommerce website template for WordPress, made for shops that sell pyjama sets, nighties, robes and loungewear. It helps a shopper choose a fabric, buys matching sets for a whole family in one click, and gives your store a calm, bedtime look. The shop behind it is complete, with checkout, payments and courier delivery.

Nobody buys pyjamas for the logo. People buy them because they sleep hot through a Dhaka summer, or shiver on a January night, or because the family wants matching sets for Eid morning photos. This theme is built around those reasons. The demo is a sleep and lounge shop, and the same layout suits any clothing seller who wants a soft, friendly look.

Who can use this sleepwear ecommerce website template

The demo is only an example. The layout works for many kinds of shops.

• Pyjama, nightie and nightwear shops
• Loungewear and homewear brands
• Kids and baby clothing sellers
• Gift shops that sell matching sets for couples and families
• Winter wear sellers with flannel and cotton ranges
• Boutiques that want a rounded, gentle look instead of a sharp one
• Facebook page sellers moving to their own website

Light enough for late-night phones

Sleepwear is often bought in bed, on a phone, so a sleepwear ecommerce website template must load fast. These points come from the theme code.

• The theme scripts do not use jQuery
• Images load lazily
• Google Fonts can be turned off for fast system fonts
• Gentle motion can be switched off
• The store plugin is part of the package, so WooCommerce is not needed

Front-end features of the sleepwear ecommerce website template

Sleep match

The Sleep match block starts with a bedroom-temperature slider and one simple choice: do you sleep hot or cold? From those two answers it names a fabric (bamboo, cotton, satin or flannel) and lists the pieces you sell in it. It works like advice from a good shopkeeper across the counter.

Matching sets

This part is the most useful for gifts. The Matching sets block has four tabs: couple, family of three, family of four, and mom and me.

• Each tab lists the pieces in the set
• Every person gets a size picker
• A set total updates as sizes change
• One button adds the whole set to the bag

24 homepage blocks

Seventeen blocks are switched on in the demo and seven rest until you need them. You can switch each one on or off and drag them into order. On a phone, arrow buttons do the job.

• Hero slider with night-sky slides
• Shop by category in cloud-shaped tiles
• New arrivals in two rows
• Best sellers in tabs by category
• Night sale with a countdown and stock bars
• Shop by who with four cards
• Three department blocks, each with a banner and eight products
• Shop by budget with price tiles and products
• Trending now and Top rated
• Our lines logo row
• Sleep journal with your three newest posts
• Promise strip for soft fabrics, exchange, delivery and cash on delivery
• Resting blocks: Our promise, Quick links, Four cards, Banner and row, Promo cards, Brand spotlight and More to explore

Header and menu

• A midnight header with stars, and a top bar for offers
• Search with a category picker
• Account and wishlist icons, with sign in and register in a popup
• Arched picture cards in the menu
• A sticky header option and an English and Bangla switch

Product cards and product page

• Pillow-soft cards with show or hide switches for the label, stars, sold count and colour dots
• Photo shape choices: square, portrait or tall
• A fit meter, fabric and feel details, and an expected delivery date, so a gift arrives on time
• Delivery charges and times from your store settings
• Size guide, back-in-stock alerts, offers and returns
• Reviews in a fold, with a popup that invites the first one
• A wishlist that keeps gift ideas safe

Checkout and tracking

• A one-page checkout that ends with an "Order placed" popup
• bKash, Nagad, SSLCommerz, cash on delivery or manual payment
• Coupons and invoices
• A Track Order page that shows where the parcel is

Phones

• The header shows menu, logo and cart
• A bottom bar for Home, Shop, Search, Wishlist and Account
• Compact cards and a fully responsive layout

Back-end options for your sleepwear ecommerce website template

You change everything from the WordPress dashboard. No code is needed.

Theme Options

Open Ghum, then Theme Options, or use the Live Customizer for a live preview. The page has a sidebar, a settings search, a sticky save bar, section reset, and settings export and import. It works on a phone too.

• Homepage layout: turn the 24 blocks on or off and set their order
• Colors: five palettes (Midnight and peach, Sage dream, Rose dusk, Sky blue and Cocoa) with every colour editable
• Typography and style: four font pairs (Comfortaa with Nunito, Quicksand with Mulish, Fredoka with Nunito, or DM Sans alone), button shape, content width, and the web fonts switch
• Header and menu: offers, hotline, sticky header, search, account and wishlist switches, phone bottom bar
• Product cards: photo shape, label, stars, sold count and colour dots
• Hero slider: slides, headlines and links
• Sleep match, matching sets, categories, deals and more: the text, products and categories for each block
• Product sections: titles and categories for rows and tabs
• Product page: delivery note, return text and care text
• Footer and contact: address, phone, email and social links

Menus, setup and demo

• Ghum, then Menus, controls the main menu and footer columns
• Ghum, then Setup, installs the bundled store plugin in one click
• Ghum, then Demo Import, loads the sample shop in one click
• Ghum, then License, activates updates through your Themeve account

Store dashboard (Themeve Commerce)

Themeve Commerce is the shop plugin included with the theme, and it makes the sleepwear ecommerce website template a working store. Its tools sit under one menu called Shop.

• Sales overview: today's sales, the last seven days, the month so far, orders waiting and a two-week chart
• Orders: statuses, printable invoices, and a payments box for advances, dues and refunds
• Incomplete orders: buyers who began checkout and left
• Products: a full-page editor with options such as size and fabric, each with its own price, stock, SKU and photo
• Categories, brands and tags: a menu for each
• Payments: cash on delivery (with an optional advance), bKash, Nagad, SSLCommerz and manual Send Money with a transaction ID
• Delivery: charges by district, extra zones, and Steadfast or Pathao booking from the order screen
• COD money: what the courier still owes you
• Customers: new, repeat, VIP, inactive and risky groups
• Alerts: new orders by email, Telegram or WhatsApp, SMS updates and phone OTP checks
• Marketing: Facebook Pixel with the Conversion API, Google Analytics 4, Google Tag Manager and product feeds
• SEO settings and Transactions: descriptions, sharing previews, and every payment and refund
• Optional modules: offers, flash sale, back-in-stock, exchange and returns, size guide, store locations, delivery date and time, pre-orders, bulk orders, loyalty points, reseller prices, popups and an affiliate program

How it helps you sell sleepwear

• Sleep match gives the hesitant buyer a reason to pick one fabric over another.
• Matching sets turn one order into a family order, with the right size for each person.
• The fit meter and delivery date remove two common doubts before a gift purchase.
• The night sale countdown suits evening shoppers.
• Telegram alerts let you see late-night orders first thing in the morning.
• Back-in-stock alerts bring buyers back when a size returns.

Gifts, seasons and ranges

Sleepwear sells in waves. Summer asks for bamboo and light cotton. Winter asks for flannel. Weddings, birthdays and baby showers ask for gift sets. The homepage blocks let you move each of these to the top when its season starts.

The Our lines row shows the ranges you sell, and Shop by who sends a gift buyer to the right person in two taps. A sleepwear ecommerce website wordpress theme with this much structure saves you from rebuilding the page every season.

Set it up in a few steps

1. Install and activate the theme on WordPress 6.0 or newer.
2. Activate your licence under Ghum, then License.
3. Open Ghum, then Setup, and install the store plugin in one click.
4. Run Demo Import to load 25 sample products, menus and pages.
5. Choose a palette and font pair in Theme Options.
6. Replace the sample photos, names and prices with your own.
7. Switch on the resting blocks you want, and hide the rest.
8. Set payments, delivery charges and your courier under Shop.

Why choose it over a plain template

• A plain sleepwear ecommerce website wordpress theme leaves fabric advice and family sets for you to build. Here they are ready.
• The look is soft and calm, which fits the product.
• Payments and couriers common in Bangladesh come in the package.
• With 24 blocks, you can change the homepage without code.
• One dashboard covers design and store.

What is included

• The Ghum theme files (PHP, CSS, JS)
• The Themeve Commerce store plugin
• One-click demo: 25 products from 2 lines, plus the sleep match, matching sets, sleep journal, menus and every page
• Pages for About, Delivery, FAQ, Our Stores, Returns and Exchange, Sleep Journal and Track Order
• Documentation, and six months of support

All pictures and line names in the demo are invented samples. Ghum needs WordPress 6.0 or newer and PHP 7.4 or newer, and it is tested up to WordPress 7.1. For a cosy nightwear shop, it is a sound base.

You can see Ghum on the live demo, and browse more in our WordPress themes collection.